News: Orange Ad Market
In the last week, OpenX announced the Orange Ad Market.
As far as The Guru can tell, this sounds like OpenX is licensing their OpenX Market technology to Orange, and there’s no plans for opening up the OpenX Market to additional inventory from Orange’s advertisers.
However, it’s still (hopefully) good news for OpenX users — The Guru continues to hope that the more revenue OpenX can generate, the more likely it is that OpenX will return to its roots and start looking after OpenX download users again…